In Y Size Your Business, Jason Ryan Dorsey, The Gen Y Guy, presents a step by step methodology for best employing Gen Y without investing a lot of time or money. A member of Gen Y himself he delivers an insiderʹs view of his generation as well as more than fifty cost effective, ready to use strategies that deliver immediate measurable results.

• Reveals creative ways to attract, retain, motivate, and develop Gen Y employees without paying them more money (or meeting their Mom)
• Includes a behind the scenes view of Gen Y from someone in Gen Y (including why they text message without vowels
• Explains the primary workplace differences between the four generations and how to leverage their strengths
• Features funny, outrageous, and candid stories that expose the generation gap in the office(Is that a tattoo?)
• Helps you view the Gen Y employee life cycle and key business operations in a new way one you can use to your business and career advantage